§ — MYSOVA vs Afterhours
MYSOVA vs Afterhours
Afterhours.lndn — London afterhours feed. Visit Afterhours.lndn ↗
Short answer
Afterhours is a London Instagram-led afterhours feed surfacing what is happening tonight; MYSOVA is the gamified product layer underneath the feed. Afterhours is editorial discovery; MYSOVA is the game and status layer for the night you actually run. The two stacks live next to each other on the same Saturday — pick the spot on Afterhours, run the night on MYSOVA. Live now on the App Store; Android coming soon.
What MYSOVA does that Afterhours does not
Afterhours validated the demand for a London afterhours discovery surface — strong Instagram following, taste-led, scene-credible. The product is editorial: a curated feed of where the Saturday is going. MYSOVA is the structured layer underneath: 485 verified venues mapped across 17 zones, server-attributed XP per clock-in, 10-tier rank ladder, dwell-time-gated SVS reviews, same-venue / same-night Paths, Live Loyalty perks redeemable at the venue, Night Recap at sunrise. Afterhours has no venue map, no XP, no rank, no privacy toggle, no review gate, no party loop. The two products solve adjacent jobs and stack cleanly.
Side-by-side
| Dimension | MYSOVA | Afterhours.lndn |
|---|---|---|
| Primary job | Score the night you are already going on | Surface what's on tonight via curated feed |
| Form factor | Native iOS app (Android coming soon) | Instagram feed + occasional pop-up |
| London venue map | 485 verified venues across 17 zones, live density | Editorial mentions, not a map |
| XP / rank ladder | Server-attributed XP, 99 levels, 10 rank tiers | None |
| Same-venue Paths | Phone-verified, same-venue / same-night discovery | None — no peer discovery layer |
| Reviews | SVS Score, 10 dimensions, gated by 120 verified minutes inside | Editorial picks via captions |
| Loyalty layer | Live Loyalty Rewards from partner venues | None — discovery only |
| Privacy toggle | Universal Phantom Mode at every tier | Public feed only |
| Pricing | Free / Explorer £7.99 / Icon £14.99 | Free to follow on Instagram |
| Availability | Live on the App Store — Android coming soon | Live as Instagram feed |
Use both
Pick the spot from Afterhours. Run the night on MYSOVA. The Owl Remembers what you actually did. Editorial discovery on one side, the game and status layer on the other.
FAQ
- Is MYSOVA an Afterhours competitor?
- Adjacent, not directly competing. Afterhours is an editorial discovery feed (Instagram-led). MYSOVA is the structured product layer underneath: map, XP, ranks, paths, loyalty, recap. Different jobs at different points of the night.
- Does MYSOVA do editorial picks like Afterhours?
- Not at launch. The product roadmap stays venue-led and game-led, not editorial. SVS Score (10 dimensions, gated by 120 verified minutes) is the structured-data analogue to editorial picks.
- What does Afterhours have that MYSOVA does not?
- An established Instagram following, a real-time editorial pulse on what is hot in London tonight, and a strong taste-led brand voice. MYSOVA is not trying to replicate that — the two products are complementary.
- Could MYSOVA partner with Afterhours?
- The official position is that the products are complementary, and MYSOVA is open to creator partnerships under the standard #ad disclosure and ASA / CAP framework. There is no announced partnership at this time.
- Where does MYSOVA fit if I already follow Afterhours?
- Download MYSOVA and start banking XP receipts plus Live Loyalty Rewards on the same nights Afterhours is sending you to. The Afterhours feed becomes your input layer; MYSOVA becomes your night-of-week ledger.
- Is MYSOVA a London-only product like Afterhours?
- Yes — London-only at launch. MYSOVA's product is built for London density. Multi-city expansion is post-launch and only after density is proven in London.
Get MYSOVA
MYSOVA is live now on the App Store. Share your code, and when a friend joins and clocks in at their first venue you earn +500 XP while they get +250 XP. Each referral climbs a free-subscription ladder too — your first friend unlocks three days of Explorer, and it runs all the way to a year of Icon at 100 friends.
Android coming soon